
Hi, I'm Royi - a designer, marketing strategist & problem solver
I create smart, efficient, and beautiful design solutions that help brands grow and customers engage.
What I Do
Selected Projects

Huliot Storage Solutions –
Full Marketing & Design Package
I provided end-to-end marketing and design services for Huliot, Israel's leading storage systems company.
The work included website design, catalog production, digital marketing assets, lead automation flows, sales support materials, footage, and video production.
Branding, UI/UX, Marketing Strategy, Automation, Print Design, B2B, Video Editing & Production

Designs by Royi Berkovitz — E-Commerce Brand & Shop Design
I created RoyiB.com as a complete e-commerce brand, designing the full identity, online store UI, product packaging, content strategy, and marketing automation. The store targets international customers with a clean and playful design approach.
Branding, E-Commerce, UI/UX, Product Design, Marketing, Content Strategy

Huliot Storage Solutions – CRM & Lead Automation Setup
Designed and implemented a full lead management and automation system for Holiyot's sales team, improving lead tracking, quotation workflows, and CRM integration with marketing efforts. The system streamlined operations and increased sales efficiency.
Marketing Automation, CRM Integration, Sales Process, Workflow Optimization, B2B

Design Guy — Personal Visual Branding Experiment
An ongoing personal creative project where I developed my visual alter-ego: Design Guy. The work includes illustration, character design, brand development, and playful digital content for social media, merchandise, and packaging.
It is a brand within a brand.
Illustration, Character Design, Visual Branding, Digital Content, Merchandise Design